/* Conversion presentation; original SEO manuscripts and route metadata are retained. */
:root{--sage:#e8ebd9;--olive:#445745}
.home-conversion{min-height:0;gap:36px;padding-top:36px;padding-bottom:36px}.home-conversion .hero-copy{padding:0}.home-conversion h1{font-size:clamp(2.3rem,4.2vw,4.15rem);line-height:1.07}.home-conversion .hero-deck{font-size:1.08rem;line-height:1.6}.home-conversion .hero-media{min-height:0;aspect-ratio:4/3;align-self:center}.home-conversion .hero-notes{margin-top:0;gap:12px}.home-conversion .hero-media figcaption{left:12px;right:12px;gap:8px;flex-wrap:wrap;letter-spacing:0}.home-intent-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px}.home-intent-card{display:block;background:var(--surface);border:1px solid var(--line)}.home-intent-card>img{width:100%;aspect-ratio:16/9;object-fit:cover}.home-intent-card>div{padding:24px}.home-intent-card h3{font-size:1.5rem;margin:0 0 12px}.home-intent-card p{font-size:.9rem}.home-intent-card span{font-size:.8rem;color:var(--rust);font-weight:700}.home-intent-card:hover{border-color:var(--rust)}.reference-note{font-size:.7rem;color:var(--muted);line-height:1.5;margin:16px 0}.home-start.section{padding:40px;background:var(--sage);display:grid;grid-template-columns:1fr 1.15fr;gap:48px}.home-start h2{font-size:clamp(2rem,3.5vw,3rem)}.home-start-copy>p{font-size:.95rem}.home-start .brief-list{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:20px}.home-start .brief-list article{padding:0;border:none}.home-start .brief-list h3{font-size:1.15rem;margin:8px 0}.home-start .brief-list p{font-size:.85rem;margin:0}.home-start .brief-list span{font-size:.75rem;color:var(--rust)}.home-brief{border-left:1px solid #c3cbb5;padding-left:32px}.home-start .action-row{margin-top:24px}.services .service-bento{grid-template-columns:repeat(3,minmax(0,1fr));grid-auto-rows:auto;gap:20px}.services .service-card{padding:0;grid-column:auto;grid-row:auto;min-height:0;overflow:hidden}.services .service-card>img{width:100%;aspect-ratio:16/9;object-fit:cover}.services .service-card>span{padding:20px 22px 0}.services .service-card h3,.services .service-card:first-child h3{font-size:1.6rem;margin:12px 22px}.services .service-card p{font-size:.9rem;margin:0 22px 20px}.services .service-card b{padding:0 22px 24px}
.conversion-hero{padding:40px 0 32px;gap:32px;min-height:0}
.conversion-hero h1{font-size:clamp(2.3rem,4.1vw,4.1rem);line-height:1.07;max-width:700px;margin-bottom:20px}
.conversion-hero .hero-deck{font-size:1.08rem;line-height:1.6;max-width:590px;margin-bottom:24px}
.conversion-hero .breadcrumbs{margin-bottom:24px}
.conversion-hero .eyebrow{max-width:540px}
.conversion-hero .conversion-copy{display:flex;flex-direction:column;align-items:flex-start}
.conversion-hero .conversion-copy>*{order:0}
.conversion-hero .action-row{order:0;margin:0;width:100%;gap:12px 20px}
.hero-response,.conversion-hero .hero-response{font-size:.78rem;margin:12px 0 20px;line-height:1.5}
.conversion-trust{display:flex;gap:8px 16px;flex-wrap:wrap;list-style:none;padding:18px 0 0;margin:0;border-top:1px solid var(--line);font-size:.75rem;font-weight:700}
.conversion-trust li:before{content:'✓';color:var(--olive);margin-right:6px}
.hero-method{font-size:.75rem;min-height:44px;display:inline-flex;align-items:center;text-decoration:underline;text-underline-offset:4px;color:var(--muted)}
.conversion-hero .conversion-media{height:auto;min-height:0;aspect-ratio:4/3;border-radius:3px;align-self:center;max-height:490px;width:100%}
.conversion-hero .conversion-media img{height:100%;width:100%;object-fit:cover}
.conversion-hero .conversion-media.is-illustration img{object-fit:contain;background:var(--sage)}
.conversion-hero .conversion-media figcaption{left:12px;right:auto;bottom:12px;max-width:calc(100% - 24px);font-size:.65rem;padding:5px 9px;background:rgba(255,253,248,.94)}
.service-jumps,.directory-jumps{width:min(var(--max),100% - 32px);margin:0 auto;display:flex;gap:8px;overflow-x:auto;padding:12px 0 16px;border-bottom:1px solid var(--line);scrollbar-width:thin}
.service-jumps a,.directory-jumps a{white-space:nowrap;min-height:44px;display:flex;align-items:center;padding:8px 16px;border:1px solid var(--line);border-radius:2px;font-size:.8rem;font-weight:700;background:var(--surface)}
.service-jumps a:hover,.directory-jumps a:hover{border-color:var(--olive);background:var(--sage)}
.choice-overview.section,.case-section.section{padding:44px 0}
.choice-overview .section-head,.case-section .section-head{gap:20px;margin-bottom:22px}
.choice-overview h2,.case-section h2{font-size:clamp(1.8rem,3vw,2.8rem);margin-bottom:0;max-width:740px}
.choice-overview .section-head>p,.case-section .section-head>p{font-size:.95rem;margin-bottom:0}
.choice-grid{display:grid;gap:16px;grid-template-columns:repeat(3,minmax(0,1fr))}
.choice-card{display:block;background:var(--surface);border:1px solid var(--line);border-radius:3px;overflow:hidden;transition:border-color .2s,transform .2s}
.choice-card:hover{border-color:var(--rust);transform:translateY(-3px)}
.choice-card img{aspect-ratio:16/9;height:auto;width:100%;object-fit:cover;background:var(--sage)}
.choice-card>div{padding:20px 18px;position:relative}
.choice-card h3{font-size:1.22rem;line-height:1.2;margin:0 18px 8px 0;letter-spacing:-.02em}
.choice-card p{font-size:.8rem;line-height:1.5;margin:0}
.choice-card span{position:absolute;right:12px;top:16px;color:var(--rust)}
.choice-overview>.text-link{margin-top:16px;font-size:.78rem}
.case-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:16px}
.case-grid article{padding:24px;background:var(--surface);border:1px solid var(--line);border-top:3px solid var(--olive)}
.case-number{color:var(--rust);font-size:.75rem;font-weight:800}
.case-grid p{font-size:.95rem;color:var(--ink);margin:12px 0 0;line-height:1.6}
.start-section.section{display:grid;grid-template-columns:1fr 1fr;gap:64px;background:var(--sage);padding:40px;margin-bottom:32px;border-radius:3px;align-items:center}
.proposal-example>.eyebrow{color:var(--olive);margin-bottom:20px}
.proposal-sheet{background:var(--surface);padding:28px;border:1px solid #c9ceba;box-shadow:0 12px 32px rgba(51,63,45,.08);transform:rotate(-1deg)}
.proposal-title{display:flex;justify-content:space-between;align-items:center;gap:16px;padding-bottom:16px;border-bottom:2px solid var(--ink)}
.proposal-title>strong{font-size:1.25rem;letter-spacing:-.03em}.proposal-title>strong>span{color:var(--rust);font-size:.65rem}
.proposal-title>span{font-size:.65rem;font-weight:700;text-transform:uppercase;letter-spacing:.08em}
.proposal-caption{font-size:.72rem;margin:12px 0 18px}
.proposal-sheet ol{padding:0;list-style:none;margin:0}.proposal-sheet li{padding:14px 0;border-bottom:1px solid var(--line);display:flex;gap:16px;justify-content:space-between;font-size:.84rem;line-height:1.45}.proposal-sheet li>b{color:var(--olive)}
.proposal-tags{display:flex;gap:7px;flex-wrap:wrap;margin-top:22px}.proposal-tags>span{font-size:.65rem;background:var(--sage);padding:5px 8px;border-radius:2px;color:var(--olive)}
.proposal-note{font-size:.75rem;line-height:1.6;margin:20px 0 0;max-width:500px}
.start-copy h2{font-size:clamp(1.8rem,3vw,2.8rem);line-height:1.13;margin-bottom:12px}
.start-copy>p:not(.eyebrow){font-size:.9rem}
.brief-checks{padding:0;margin:16px 0;list-style:none;display:grid;gap:5px;font-size:.85rem;font-weight:600}.brief-checks li:before{content:'✓';margin-right:8px;color:var(--olive)}
.start-steps{padding:16px 0 8px;list-style:none;display:grid;gap:9px;border-top:1px solid #c6ccba;font-size:.8rem}.start-steps b{font-size:.66rem;color:var(--rust);margin-right:9px}
.start-copy .hero-response{margin-bottom:0;font-size:.7rem}
.early-answer{margin:0 0 18px;font-size:.78rem;border-bottom:1px solid #c6ccba}.early-answer summary{cursor:pointer;min-height:44px;font-weight:700;padding:10px 0}.early-answer p{font-size:.8rem;line-height:1.65;margin-bottom:15px}
.visual-specialties.section{padding:48px 0}.visual-specialties h2{font-size:clamp(1.8rem,3vw,2.7rem)}
.specialty-context{font-size:.82rem;max-width:800px;margin:0 0 24px}
.option-group-title{font-size:1.2rem;margin:28px 0 15px}
.visual-specialties .spec-grid{gap:16px;background:none;border:0;grid-template-columns:repeat(3,minmax(0,1fr))}
.visual-specialties .spec-grid a{padding:0;gap:0;border:1px solid var(--line);border-radius:3px;overflow:hidden;display:flex;flex-direction:column}
.option-art{position:relative;aspect-ratio:16/9;overflow:hidden;background:var(--sage)}
.option-art img{width:100%;height:100%;object-fit:cover;transition:transform .3s}
.option-card:hover .option-art img{transform:scale(1.03)}
.option-art small{position:absolute;bottom:8px;left:10px;font-size:.6rem;background:var(--surface);padding:3px 7px;color:var(--muted)}
.option-copy{padding:22px;display:flex;flex-direction:column;gap:12px;flex:1}
.visual-specialties .option-copy span{font-size:.62rem;line-height:1.5}.visual-specialties .option-copy h3{font-size:1.4rem;line-height:1.16}
.visual-specialties .option-copy p{display:block;overflow:visible;font-size:.87rem;line-height:1.65;-webkit-line-clamp:unset}
.visual-specialties .option-copy b{font-size:.75rem;line-height:1.5;padding-top:12px;margin-top:auto}
.service-details .section{padding-top:48px;padding-bottom:48px}
.service-introduction{display:grid;grid-template-columns:1fr 1.5fr;gap:48px;border-top:1px solid var(--line)}
.service-introduction h2{font-size:1.9rem;line-height:1.15}.service-introduction>div:last-child{max-width:740px}.service-introduction p{line-height:1.8}
.service-details .v2-copy{padding-top:12px;padding-bottom:24px}.service-details .v2-copy>section{padding:32px 0}.service-details .v2-copy p{max-width:740px;line-height:1.85}
.service-details .v2-copy>section h2{font-size:1.5rem;line-height:1.2}.service-details .process h2,.service-details .who-builds h2{font-size:2.1rem;line-height:1.15}
.include.section{padding:48px 0;border-top:1px solid var(--line)}.include h2{font-size:clamp(1.9rem,3vw,2.8rem)}
.roof-comparison.section{padding:48px 0}.roof-comparison h2{font-size:2.5rem}.table-scroll{overflow:auto;border:1px solid var(--line)}
.roof-comparison table{border-collapse:collapse;width:100%;min-width:620px;background:var(--surface);font-size:.86rem}.roof-comparison caption{text-align:left;padding:18px;color:var(--muted);font-size:.75rem;background:var(--paper)}
.roof-comparison th,.roof-comparison td{text-align:left;padding:18px;border-bottom:1px solid var(--line);vertical-align:top}.roof-comparison thead{background:var(--sage)}.roof-comparison tbody th{color:var(--rust)}
.technical-process h2{font-size:2.7rem}.technical-steps{list-style:none;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px;padding:0}.technical-steps>li{background:var(--surface);padding:24px;border-top:3px solid var(--olive)}.technical-steps b{color:var(--rust);font-size:.8rem}.technical-steps h3{font-size:1.4rem;margin:14px 0}.technical-steps p{font-size:.9rem;margin:0}
.construction-method.section{padding:24px 0;border-block:1px solid var(--line)}.construction-method>summary{cursor:pointer;font-weight:700;padding:12px}.construction-method .process{width:100%;padding-top:30px;padding-bottom:10px}
.directory-hero{padding-top:40px;padding-bottom:32px;gap:32px}.directory-hero h1{font-size:clamp(2.2rem,4vw,3.7rem)}.directory-intro{background:var(--sage);padding:28px;border-left:3px solid var(--olive)}.directory-intro>strong{font-size:1.2rem}.directory-intro>p{font-size:.9rem;margin:10px 0}.directory-jumps{margin-bottom:40px;flex-wrap:wrap}
.service-directory p{display:block!important}.directory-main p{font-size:.95rem;max-width:700px}.directory-main h2{font-size:clamp(1.6rem,3vw,2.5rem)}
.service-group.section{padding-bottom:40px}.directory-children{gap:8px}.directory-children a{min-height:44px;display:flex;align-items:center;padding:9px 12px;background:var(--surface);border:1px solid var(--line);font-size:.78rem}
.footer-section{min-width:0}.footer-section>summary{cursor:pointer;font-size:.78rem;font-weight:800;letter-spacing:.09em;text-transform:uppercase;padding:12px 0;min-height:44px;border-bottom:1px solid var(--line);margin-bottom:10px}.footer-section nav{display:flex;flex-direction:column}.footer-section a{font-size:.8rem;line-height:1.5;min-height:44px}
.footer-wa{background:var(--sage);color:var(--olive);padding:10px;font-weight:700;border:1px solid #c4cbb8}.footer-tel{font-weight:700}
.team-profile{display:grid;grid-template-columns:1fr 1fr;gap:32px}.team-profile img{aspect-ratio:1;object-fit:cover;max-height:420px;width:100%}
.project-evidence h2{font-size:2.6rem}.evidence-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:24px}.evidence-grid figure{margin:0}.evidence-grid img{aspect-ratio:4/3;object-fit:cover}.evidence-grid figcaption{padding:20px;background:var(--surface)}.evidence-grid h3{font-size:1.5rem}
.form-project-details{padding:16px 0;border-block:1px solid var(--line);margin:18px 0}.form-project-details summary{cursor:pointer;min-height:44px;font-weight:700;font-size:.9rem}.form-project-details summary span{font-weight:400;color:var(--muted);font-size:.8rem}.form-project-details .field-grid{margin-top:16px}
.contact-form label>small{font-weight:400;color:var(--muted);font-size:.75rem}.form-error ul{margin:8px 0 0;padding-left:18px}.form-error a{text-decoration:underline}.field-error{color:#8d2b15;font-size:.78rem;font-weight:600;line-height:1.4}.contact-form [aria-invalid=true]{border:2px solid #8d2b15}.form-specialty{background:var(--sage);padding:12px;font-size:.85rem}
@media(min-width:1024px){
  .conversion-hero{grid-template-columns:1.08fr 1fr;gap:48px;min-height:0;padding:40px 0 32px}
  .conversion-hero .conversion-media{min-height:0}.choice-overview .section-head,.case-section .section-head{grid-template-columns:1.15fr 1fr;align-items:end}
  .service-jumps,.directory-jumps{width:min(var(--max),100% - 48px)}
}
@media(min-width:1280px){.visual-specialties .spec-grid{grid-template-columns:repeat(4,minmax(0,1fr))}.start-section.section{gap:80px;padding:48px}}
@media(max-width:1023px){
  .conversion-hero{grid-template-columns:1.1fr 1fr;gap:24px}.conversion-hero h1{font-size:2.65rem}.conversion-hero .conversion-media{height:auto;min-height:0}
  .choice-card{grid-template-columns:1fr}.choice-card img{height:110px;object-fit:cover}.choice-card>div{padding:16px}.start-section.section{gap:32px;padding:28px}.start-copy .action-row .btn{width:100%}
}
@media(max-width:760px){
  .home-conversion{gap:24px;padding-top:28px;padding-bottom:28px}.home-conversion .hero-media{aspect-ratio:16/9}.home-intent-grid{grid-template-columns:1fr;gap:12px}.home-intent-card{display:grid;grid-template-columns:115px 1fr}.home-intent-card>img{height:100%;aspect-ratio:auto}.home-intent-card>div{padding:18px}.home-intent-card h3{font-size:1.2rem;margin-bottom:8px}.home-intent-card p{font-size:.8rem;margin-bottom:8px}.home-intent-card span{font-size:.7rem}.home-start.section{grid-template-columns:1fr;padding:24px;gap:24px}.home-brief{padding-left:0;border-left:0;border-top:1px solid #c3cbb5;padding-top:24px}.services .service-bento{grid-template-columns:repeat(2,minmax(0,1fr));gap:12px}.services .service-card h3,.services .service-card:first-child h3{font-size:1.2rem;margin:10px 14px}.services .service-card>span{padding:14px 14px 0}.services .service-card p{margin:0 14px 16px;font-size:.8rem}.services .service-card b{padding:0 14px 18px;font-size:.72rem}.choice-card{display:grid;grid-template-columns:125px 1fr}.choice-card img{height:100%;aspect-ratio:auto}
  .conversion-hero{grid-template-columns:1fr;padding:26px 0 22px;gap:22px}.conversion-hero h1{font-size:2.4rem;max-width:580px;margin-bottom:16px}.conversion-hero .hero-deck{font-size:1rem;margin-bottom:18px}
  .conversion-hero .breadcrumbs{font-size:.68rem;margin-bottom:20px}.conversion-hero .conversion-media{aspect-ratio:16/9;max-height:240px}
  .conversion-trust{font-size:.7rem;gap:6px 12px;padding-top:14px}.hero-method{font-size:.72rem}.conversion-hero .hero-response{margin-bottom:14px}
  .choice-grid,.case-grid{grid-template-columns:1fr;gap:10px}.choice-card{grid-template-columns:102px 1fr}.choice-card img{height:100%;min-height:102px}.choice-card>div{padding:14px 18px}.choice-card h3{font-size:1.12rem}.choice-card p{font-size:.76rem}.choice-card span{top:14px}
  .choice-overview.section,.case-section.section{padding:30px 0}.choice-overview h2,.case-section h2{font-size:1.85rem}.case-grid article{padding:16px;display:flex;gap:14px;align-items:baseline}.case-grid p{font-size:.88rem;margin:0}.case-number{flex-shrink:0}
  .start-section.section{grid-template-columns:1fr;gap:28px;padding:24px;margin-bottom:16px}.start-copy{grid-row:1}.start-copy h2{font-size:2rem}.start-copy .action-row{gap:12px}.proposal-sheet{padding:20px;transform:none}.proposal-title>span{font-size:.6rem}.proposal-example>.eyebrow{margin-bottom:14px}.proposal-note{margin-top:12px}
  .visual-specialties .spec-grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:10px}.option-art{aspect-ratio:4/3}.option-copy{padding:14px;gap:9px}.visual-specialties .option-copy h3{font-size:1.15rem}.visual-specialties .option-copy p{font-size:.8rem}.visual-specialties .option-copy span{font-size:.56rem}.visual-specialties .option-copy b{font-size:.7rem}
  .service-introduction{grid-template-columns:1fr;gap:16px}.service-introduction h2{font-size:1.7rem}.service-details .section{padding-top:30px;padding-bottom:30px}.service-details .v2-copy>section{display:block;padding:24px 0}.service-details .v2-copy h2{margin-bottom:18px}.service-details .v2-copy p{font-size:.95rem;line-height:1.8}
  .technical-steps{grid-template-columns:1fr}.technical-process h2{font-size:2rem}.directory-hero{grid-template-columns:1fr;padding-top:28px;gap:20px}.directory-intro{padding:18px}.directory-jumps{flex-wrap:nowrap;margin-bottom:26px}.directory-jumps a{font-size:.72rem}
  .footer-section{border-top:1px solid var(--line)}.footer-grid{gap:24px}.footer-section>summary{padding:16px 0}.team-profile,.evidence-grid{grid-template-columns:1fr}
}
@media(max-width:360px){.visual-specialties .spec-grid{grid-template-columns:1fr}.conversion-hero h1{font-size:2.1rem}.choice-card{grid-template-columns:85px 1fr}}